Stop What You’re Doing, There’s A New Wafer In Town.

New Product Alert 

The wait is over. Or should we say, the wafer is over. You did see what we tried to do there didn’t you? Well, you can’t say we don’t try. Dad jokes just come naturally to us you see.


But before we start waffling on, we’re here to tell you the news, what’s hot off the press as they like to say. 


Now, it might have only been six months since our last product launch but you know us, we can’t sit around and just do nothing. We had one mission when we began the LoveRaw journey and that was to make epic vegan chocolate and if there’s no new products coming in, then that means we’re going back on our word. This just won’t do.


So, the cracking NPD team at LoveRaw whacked on their thinking caps and went off on their merry ways thinking of the many ways in which they could bring you, yes you, epic vegan chocolate. 

Enter: The New White Choc Cre&m Wafer Bar

So say hello to The White Choc Cre&m Wafer Bar. This bar needs no introduction and by now you’ve probably already seen it having it’s red carpet moment all over the place. Well lap it up, white wafer, your five minutes of fame will be over before you can say vegan chocolate. You never know what’s around the corner ready to take the mic…

Why A White Wafer?

So yes, a new product has joined the LoveRaw family and it’s already proving itself to be a top tier snack. We listened to the people, their feedback, their reviews and their taste buds.We know how much you all loved the original M:lk Choc Cre&m Wafer so we felt it right to provide the goods and offer a white version. 


As an office full of vegans, un-vegan vegans and flexitarians, we’ll try just about anything. This got us thinking. We love chocolate, that’s a given. (How else do you think we made it through the recruitment process)? But we sometimes feel a little neglected. We have fond memories of the big name chocolates that we all know and love but they’re just not vegan so we just can’t get onboard with this. This is where we had our lightbulb moment.


“Wouldn’t it be great if we could create a popular chocolate that was well known but vegan?" And the rest is history so they say.

What Took Us So Long?

Oh boy oh boy, did we have a lot of setbacks. But that’s life. We had you lot on Instagram sending in your messages with ideas and concepts on what we should do next. Do you know how hard it was for us to keep our gobs shut?! Plus, do you know how long it takes to get perfect vegan white chocolate? It takes ages. Literally ages. 


Where Can I Buy It?

If you’re already a fan of the OG M:lk Choc Wafer then chances are you’ll like this too. Already a keen bean? Then hold your horses please, you can sign up for the new White Choc Cre&m Wafer before anyone else and you could also be in with a chance to win a year's supply, so click here and sign up now! 


Only one lucky person will be in with a chance to win so ask your mates, your mum, your grandad (if he’s tech savvy). The more entries, the more chances you have to win. Plus you’ll be helping spread the word on vegan chocolate. 

What Now?

Buckle in and enjoy the ride. We’re not giving everything away just yet so keep your eyes peeled on social channels, website and via our email newsletter. If you’re not following us or have not subscribed to our mailing list, then what are you doing. Go do it now!


But of course, we can’t wait to hear what you guys think, so don’t forget to tag us in your pics (you never know if they might make the gram). Plus with a lot of us still at home, then this is even more of a reason to leave some money aside to fill up your snack cupboard. 


The White Choc Cre&m Wafer will see you soon.

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